Influencer Marketing Strategy: Its Benefits and Challenges

The influence of social media has changed brand marketing strategies and the focus has shifted towards influencer marketing. On Instagram

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5 Things to Experiment With When Optimizing Your Buyer’s Journey

Reality check: converting customers doesn’t just happen by accident. These days, B2B marketers need to proactively engineer the buyer’s journey.

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How to Turn Your Instagram Page into a Branding Channel

Instagram is huge right now, and successful brands have long since started to notice. Believe it or not, Instagram is

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