How can augmented reality enhance the experience for sports fans?

Philips Arena, where the Atlanta Hawks play basketball, is currently under construction. The revamped arena will include both a courtside

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Location, location, location: Where do Snapchat users go before shopping?

Five months ago, Snap, the parent company of Snapchat, reported dismal earnings for Q1. We speculated about the messaging app’s

Read more

SAP announces commerce platform Upscale into US market today

At the SAP Customer Experience Live event this morning, SAP announced they’re launching the latest commerce platform, Upscale, in incubation

Read more

Location, location, location: Where do Snapchat users go before shopping?

Five months ago, Snap, the parent company of Snapchat, reported dismal earnings for Q1. We speculated about the messaging app’s

Read more

How can augmented reality enhance the experience for sports fans?

Philips Arena, where the Atlanta Hawks play basketball, is currently under construction. The revamped arena will include both a courtside

Read more

SAP announces commerce platform Upscale into US market today

At the SAP Customer Experience Live event this morning, SAP announced they’re launching the latest commerce platform, Upscale, in incubation

Read more

Which mobile ad formats really catch the consumer’s eye?

The average American checks their phone every 12 minutes and as a result, marketers spend billions of dollars a year

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