More data, fewer agencies: Key takeaways from Dentsu Aegis’ CMO survey

Technology is something of a double-edged sword for marketers. There are always shiny new objects (AI! VR! Blockchain!) that present

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Uber, Airbnb and how their affiliate marketing strategies differ

At first glance, Uber and Airbnb have a lot of similarities. They’re both unicorns and they’re often two of the

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3 examples of technology disrupting marketing

Digital transformation is one of those marketing terms that’s so overused (we’re guilty of it, too) that, what does it

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